Can you develop disruptive technology-enabled solutions to help enrich the lives of patients living with mBC?
Innovation Challenge Primary Resources
The following materials provide background information on metastatic breast cancer (mBC), as well as information outlining patient needs specific to mBC.
The websites below are neither owned nor controlled by Pfizer. By clicking the links below you will leave the www.advancingmbcpatientcare.com website. Links to other websites are provided as a convenience to the viewer. Pfizer accepts no responsibility for the content of linked sites. Pfizer does not endorse and is not responsible for the content or services of these sites.
The additional resources below provide inspiration as you develop your submission.
Intel.com, April 3, 2014.
Explore the following articles and podcasts for more information about mBC, human-centered design techniques, patient journey maps, and wireframes.
Amy Cueva, Founder and Chief Experience Officer at Mad*Pow, September 27, 2016.
Lorraine Chapman, Senior Director of Healthcare at Macadamian Technologies, January 18, 2016.
Megan Grocki, Experience Strategy Director at Mad*Pow, September 16, 2014.
Chris Mears, User Experience Consultant at CJM Consulting LLC, April 25, 2013.
Nicole Saidy, Web Designer, February 16th 2015.
Emily Grace Adiseshiah, Marketing Content Editor at Justinmind, March 2, 2016.
2016 Metastatic Breast Cancer Alliance. All Rights Reserved.